refuse to shoulder the burden of proof when you have not made a claim. (Location 1000)
When someone asks for your personal views about a controversial issue, preface your remarks with a question that sets the stage — in your favor — for your response. Say, “You know, this is actually a very personal question you’re asking. I don’t mind answering, but before I do, I want to know if it’s safe to offer my views. So let me ask you a question: Do you consider yourself a tolerant person or an intolerant person on issues like this? Is it safe to give my opinion, (Location 1097)